CP and the CFL launch #BeautifulHearts campaign to raise awareness and funds for the University of Ottawa Heart Institute
Through CP Has Heart, all funds raised through our partnership with the CFL will support the University of Ottawa Heart Institute.
The University of Ottawa Heart Institute is embarking on its largest expansion in its 40 year history, adding 145,000 square feet of state-of-the-art clinical space to the existing facility.
"The next five years will be the most exciting of the Institute's history," said Jim Orban, University of Ottawa Heart Institute President and CEO. "Partnerships like the one with CP Has Heart are vital to the Institute's evolution and support like this ensures that world-class cardiovascular treatment, programs and patient care are available today, shaping the lives of so many Canadians tomorrow."
"CP is proud of our partnership with the CFL and the benefit our community partners receive from the passion of CFL fans," said Keith Creel, CP President and Chief Executive Officer. "Heart health is an important cause and one that resonates with our CP family of nearly 12,000 railroaders. Having a beautiful heart means taking care of ourselves so we can be there for our loved ones, our friends, and our communities."
One grand prize winner will win a trip for two to the 105th Grey Cup in Ottawa.
To enter the #BeautifulHearts contest, go to cfl.ca/contest, upload your selfie, decorate it with your favourite team's filter and choose your Beautiful Heart definition.
This year, we've teamed up with the Canadian Football League to build a nation-wide conversation about the simple steps Canadians can take to have a healthy, beautiful heart. Players, alumni, general managers, owners and officials were asked to describe what a beautiful heart means to them to raise awareness about heart disease. From daily healthy living practices, to stories about learning warning signs too late, they've given a personal face to how heart health can, and likely will, touch every family.
Four days after her birth in Vancouver, Olivia had her first open-heart surgery. At age two, Olivia and her family moved to Ottawa where the doctors and nurses at CHEO monitored her regularly as she progressed through childhood. When Olivia turned 18, she graduated from CHEO to the Adult Congenital Heart Clinic at the University of Ottawa Heart Institute where she underwent a second open heart surgery at age 20. Olivia will directly benefit from the UOHI's new expansion.
Henry Burris is a retired professional quarterback, who mostly played in the Canadian Football League from 1998 through 2016. He won three Grey Cup championships, two with the Calgary Stampeders, in 1998 and 2008, having spent 10 years of his career with the Stamps, and one with the Ottawa Redblacks in 2016. Burris won the CFL's Most Outstanding Player Award in 2010 and 2015. At the time of his retirement Burris was third in all-time CFL regular season passing yardage and passing touchdowns.
In the three years of CP's sponsorship of the CFL, $500,000 has been raised in support of heart health.
The 104th Grey Cup in TorontoChampion: Ottawa REDBLACKS$200,000 raised for the Mechanical Heart Program at Peter Munk Cardiac Centre
The 103rd Grey Cup in WinnipegChampion: Edmonton Eskimos$180,000 raised to support a new cardiac screening protocol for women at St. Boniface Hospital
The 102nd Grey Cup in VancouverChampion: Calgary Stampeders$120,000 raised to purchase cardiac equipment at the Royal Columbian Hospital